Is your local business’s social media in distress? Never fear, IMPROZ is here!
We’re a Houston-based marketing agency, and we love helping small businesses grow and one way we do this is by accelerating their social media presence. We call our marketing strategy “the marketing mix”, where we use every tool available to drive your business forward-this includes using the power of social media.
If you’re lost about how to harness social media to your best advantage, don’t worry. Many people are similarly confused, and we promise you’re not alone. We’d like to help set up and run your social media pages, so your social media presence becomes well-known! As social media algorithms evolve and the needs of your business change, we’ll be there to fill in the gaps. You’re busy running your business- we realize that, so let us take care of the tech stuff.
Why Having A Social Media Presence is Important
Commonly, that is where your new customers will be, and we know how to create brand awareness and use it to interact with customers. The world is becoming more reliant on social media with every passing day and businesses that don’t get on board may be doomed to sink.
Take Ben & Jerry’s, for example. They’ve been around for a long time, but they’re using social media to promote their new products, to startling success. People love when businesses interact with them on social media; just look at the Denny’s Tumblr page or Wendy’s Twitter. Engaging and interacting with customers where they are is crucial to your success as a business, particularly in the world where chains tend to push out local businesses.
So how does it work?
Our method is tested and sure. We research your target market, set up social media accounts on about a dozen different platforms and create compelling descriptions for each market. The aim here is to make customers interested in your product or service. Each platform needs to make your business and message shine. We understand the importance of creating compelling, useful content for each platform.
Once you are set up, we start advertising through every single channel to draw your existing audience in while also catching the attention of new potential customers. Then, we keep it up. We keep creating new reasons for customers to interact with you on social media, and then by extension, to purchase your product or service.
The more times someone is exposed to a brand, the more likely they are to spend their money on that brand, particularly if they have a positive experience. People want to feel good about where they’re spending their money; most people would rather support a local business than a chain. That’s why it’s important that you let them know you’re there and give them a reason to choose you.
The more times someone is exposed to a brand positively, the more likely they are to spend their money on that brand, particularly if they have a positive experience. People want to feel good about where they’re spending their money; most people would rather support a local business than a chain. All you have to do is let them know you’re there and give them a reason to choose you.
Contact IMPROZ today!
If your business is in need, Improz is a friend indeed. We want to help you; all you have to do is call. If internet marketing isn’t really your forte, let us do the hard stuff. If you’re lost on social media, don’t be afraid, call Improz today!